Webroot Cybersecurity

Webroot provides industry-leading cybersecurity for Managed Service Providers (MSPs), which protect small to medium-sized businesses. I worked with gyro to create a sales deck to help Webroot pitch to prospective MSPs. As Webroot is the only cybersecurity provider that proactively seeks and attacks threats, rather than simply reacting to them, their value prop was clear. My challenge was to tell their story in a succinct, compelling manner, while nailing the nuances of speaking to a MSP audience.